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Writer's pictureJudith Culp

Turo Tales: My renters love BMW's

Updated: Jan 12, 2023


My most popular rental car by far has been my 2012 BMW 335i. It is the top of the line for that year and still luxurious by today's standards.


We plan to feature BMWs on Auto/Mate because people simply love driving them. Here are a few reasons why.


BMW is a popular brand of luxury vehicles known for their performance, style, and high-quality construction. Some reasons for their popularity include the following:

  1. Performance: BMW is known for producing high-performance vehicles with powerful engines, agile handling, and advanced technology.

  2. Style: BMW is renowned for producing sleek and stylish vehicles with a distinct design language.

  3. Quality: BMW is known for using high-quality materials and construction techniques in its vehicles, contributing to its reputation for reliability and durability.

  4. Marketing: BMW has a strong global brand and has invested heavily in marketing efforts, which has helped to increase its popularity and brand recognition.

  5. Customer loyalty: Many BMW owners are loyal to the brand and continue to purchase BMW vehicles due to their satisfaction with the brand.

Overall, BMW's popularity is due to a combination of its performance, style, quality, marketing efforts, and customer loyalty.


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